For more than 2 decades accompanied with Vietnamese workers, VietnamWorks has implemented a rebranding campaign and opened a new page for the recruitment trend with the mission of Empower growth - Happy career journey.
Always a leader in the recruitment industry
Over 20 years of operation in the field of human resource services, supporting thousands of businesses and millions of employees in Vietnam, VietnamWorks has completed the mission of "Move Up" and is ready to enter a new phase with " Empower Growth" - Happy career journey. In the face of market challenges and new global trends, what workers need now is a job with not only good income or high position, but also ability to benefit the community and society, aming for a "Happy career journey."
This transformation of VietnamWorks’ brand identity marks 20 years of operation in the recruitment market in Vietnam.
The audience's positive response to the VietnamWorks rebranding campaign proves best the changes in what young people are looking for in their career today. Immediately after its launch, the TVC announcing new brand identity and Empower Growth positioning attracted more than 20 million views and comments on Facebook and Youtube.
Mr. Gaku Echizenya - Chairman and CEO of Navigos Group Vietnam, shared: "The rebranding and the launch of a new identity will mark a strong transformation of VietnamWorks. profound changes in the mind, action and future direction of the brand. VietnamWorks is committed to always fulfilling the responsibility of the leader in the human resources and labor market, supporting both businesses and job seekers to connect with each other in the fastest and most effective way to bring sustainable development for companies and society, as well as long-term companionship in each person's process of pursuing a happy career journey."
Mr. Gaku Echizenya affirmed that VietnamWorks focuses on developing the core values of individuals and businesses in society.
VietnamWorks - A dedicated supporter for millions of Vietnamese workers to conquer "Happy career journey"
One important highlight of VietnamWorks' rebranding campaign is bringing to the public the concept of Job Envision - A broad and vivid picture depicting a happy career alongside traditional Job Descriptions, helping employees better understand the values on their career path. Within just a short time, more than 3,000 Job Envisions were created.
Along with online activities, the series "Exhibition and Sharing on the topic of Happy Career Journey" taking place in both Ho Chi Minh City and Hanoi also received great attention and support from the target audience, the press, and many celebrities. The event attracted thousands of participants in each sharing and discussion session.
Exhibition and Sharing on the topic of "Happy Career Journey” successfully attracted thousands of participants in Ho Chi Minh City and Hanoi.
2 seminars and 4 sharing sessions on the topic of "Happy Career Journey" with the participation of industry-leading speakers such as the Chairman of ASEAN Business Angel Alliance - Chairman of Go Global Group Nguyen Phi Van, Chairman of TOPPION Group Loan Van Son, Entrepreneur Forbes under 30, founder of the NGHIEN NHA community Nguyen Ha Linh, Representative Director of Southeast Asia Office of Book of World Records - Intellectual Ambassador at UNESCO - CEP Duong Anh Vu. In addition, moderating the 2 main discussion sessions were Photographer, Travel blogger Tam Bui, Vice President, Head of Talent COE - Suntory APAC Nguyen Hieu Truong An, and Reporter, Commentator Truong Anh Ngoc. Not only that, the exhibition "Happy career journey" displaying the works of young Vietnamese graphic illustrators and artists was also well received by the public.
Each sharing and discussion session helps attendee find their own "Happy career journey".
In order to represent the message "To find a happy job, first find happiness at your job" in a pictorial and receptive way, the social experiment "Searching for a happy job" has the participation of many young people sharing their feelings and experiences toward their job positions, as predecessors and successors. Through the story shared by the participants, the audience may find their answers about a journey happy career.
The above-recognized activities are just a shortcut of VietnamWorks' implementation of the "Empower Growth" mission. Changing people's perceptions requires a long and effortful process. Entering a new phase, VietnamWorks continues to maintain the quality of service that has been proven over the past 20 years and promises to constantly support employees and companies in Vietnam in the field of human resources to keep up with global changing standards and trends.
VietnamWorks.com is the largest job site in Vietnam, pioneering in connecting job seekers and employers on an online platform since 2002 with more than 5.5 million registered users currently. For employers, VietnamWorks ensures to provide top qualified candidates along with professional and dedicated services to put "talented people" in the right fit. For employees, support services will help connect them with the right companies, and feel secure with their chosen job.